Norman Pattiz of PodcastOne Publicizes Results of Edison Research’s Brand Lift Studies

PodcastOne’s Norman Pattiz and Edison Research’s Tom Webster announced the results of their joint comprehensive studies into the effects of podcast advertising on listeners. The studies concentrated on five national consumer brands picked from across different categories of products and services.

The study looked into both the pre- and post-campaign periods of podcasts’ brand lift advertisements. The results revealed that podcast advertising had a significant positive impact on brand recall, recall of a particular message, and consumers’ intent to purchase.

The Methodology of the Studies

In 2016, Edison Research did three separate studies that examined podcast advertising effectiveness for five national brands. Some of the brands selected in the survey were popular, but launching new advertisements, while others were relatively known brands looking to increase their awareness.

Audiences of several podcasts were surveyed online before advertising campaigns ran and again four-six weeks after advertisements ran. The results revealed that podcast audiences were not only receptive of the advertisements but also influenced by the messaging. Learn more about Norman Pattiz: https://www.behance.net/normanpattf4be

Norman Pattiz said that his PodcastOne Network’s focus in the studies was to independently verify whether podcast format advisements enhanced brand impact similarly to or more than traditional advertising. Tom Webster, a strategy V.P from Edison Research said that the research facility was excited with its partnership with PodcastOne throughout the Studies. He added that the survey methodology selected for the studies ensured accurate findings.

Norman Pattiz

Norman Pattiz started PodcastOne in 2013 and presently heads the network as its Executive Chairman. He has managed to grow PodcastOne into a premier network that hosts at least 200 popular podcasts. Pattiz is a successful businessman with over four decades of experience working in radio syndication.

He is also credited with the establishment of Westwood One – a network that he grew into the largest provider of entertainment, news, sports, talk, and traffic programming in America. The network distributed, owned, or managed CBS News, NBC radio networks, NFL Football, CNN Radio, NCAA Basketball, The Super Bowl, March Madness, the Mutual Broadcasting System, and several other syndicated talk and music shows.

Pattiz also founded Courtside Entertainment Group that produced and distributed quality programming. His decision to launch PodcastOne was fueled by the untapped opportunities that he identified in the audio on-demand market. Pattiz has served on the U.S. Broadcasting Board of Governors.

The Library of American Broadcasting awarded him the Giants of Broadcasting Award. He was also inducted into the prestigious National Radio Hall of Fame.

An Overview of MB2 Dental Solutions and One of its Affiliate Dentist, Dr. Ahkil Reddy

MB2 Dental Solutions is a renowned dental service organization that acts as a partner not only to practice owners but also to affiliated dentists. The company offers a suite of services to affiliated dental offices in a bid to allow them to operate efficiently without compromising on their standards of care and patient care. As such, all MB2 affiliated offices retain 100% clinical autonomy and utilize the assistance of the MB2 team to run their practice.

Dr. Chris Steven Villanueva, CEO and founder of MB2 Dental Solutions, embarked on his dental career just like any other dentist. Along the way, the present issues in group practice and sole practice models of dentistry frustrated him. This marked the inception of MB2 Dental Solutions in 2009. Chris founded the organization in a bid to allow dentists to do their work as dentists while still reaping the profit and perks of their clinical drive and talent.

According to Angel List, MB2 Dental Solutions is driven by its vision of integrating the positive features of group practices and sole practitioners while mitigating the negative attributes of each. The organization is also steered by its mission to provide affiliated dental office owners with a team of professionals. The experts offer the desired guidance, personalized systems and knowledge to cater to non-clinical operations involved in running a successful dental practice. Currently, MB2 Dental boasts of more than 60 affiliated dental offices and over 75 employees.

Dr. Ahkil Reddy in Brief

Dr. Ahkil Reddy is one of the many accomplished dentists who work in close collaboration with MB2 Dental to make their practices better. Currently, he serves as a partner dentist at West Lovers Dental, which is located in Dallas, Texas. Reddy holds a bachelor of science degree in biology from the University of the Pacific and a DDS from the same university’s school of dentistry.

Recently, Ideamensch held an interview with Dr. Ahkil Reddy in an attempt to get more up-close and candid information about his life and career journey. According to the interview, Ahkil’s love for dentistry stemmed early. This passion also brought out his love for mentoring and coaching doctor who were fresh from dental school. As Ahkil grew in his dental career, he began consulting and partnering with different dental practices.

Crunchbase reveals that when it comes to transforming an idea into reality, Dr. Ahkil utilizes the SWOT analysis. This strategy allows him to find the best way to execute an idea. He also uses mentors, colleagues and friends, especially when something is sophisticated. As a successful entrepreneur, Ahkil shows genuine care to all his employees without necessarily becoming best friends.

The Concrete Jungle of George Street Photo and Video NYC

For those unaware, New York City remains America’s most populous city. With that being said, New York also boasts a diverse population. Therefore, people from all walks of life inhabit New York City. Regardless, millions of people get married in New York City every year. In addition, these couples want to create a long-lasting and memorable experience pertaining to their wedding. As a result, many of them refer to numerous wedding photographers. However, most of them offer mediocre results.

Fortunately, George Street Photo and Video remains the contrary. In fact, George Street Photo and Video remains a prominent fixture in NYC’s wedding industry. This remains attributed to the company’s high-quality work and their rave reviews. Moreover, the company remains relatively affordable and willing to accommodate most budgets. In addition, the company showcases what being married in New York City look and feels like. Therefore, they encapsulate the city’s fast-paced lifestyle.

Yanni Hufnagel: A Remarkable Career in Basketball Coaching and Recruiting

Yanni Hufnagel was destined from a very early age for a career in basketball coaching. As a kid growing up in a Jewish home in Scarsdale, New York, he was a voracious reader of a variety of books on coaching, actually arranging basketball figurines to replicate the plays he learned about in the books. He also did play-by-play for local teams on the town’s public television station.

 

During his initial year at Cornell University, Yanni Hufnagel served as the basketball team’s manager. Then that summer he snagged a summer internship with the NBA’s New Jersey Nets. After college graduation, one of his contacts with the Nets hooked him up with his former boss, Jeff Capel, the Head Coach at Oklahoma University, who was in search of a graduate assistant coach. Hufnagel traveled to Norman, interviewed with Capel and soon earned his first coaching job with OU.

 

In 2009, Yanni Hufnagel became a volunteer assistant coach at Harvard, where he began to cultivate his reputation as a relentless road warrior recruiter. Since then, Hufnagel has been a valued member of coaching staffs at some of the country’s top schools, including Cornell, Vanderbilt, California-Berkley and, most recently, with Nevada. While an assistant coach at Vandy, Hufnagel was recognized by ESPN with helping the Commodores attract the 29th-ranked 2014 recruiting class nationally.

 

Yanni Hufnagel’s coaching contributed to California recording an impressive 23-11 record during the 2015-16 campaign, which culminated with a No. 4 seeding in the NCAA Tournament, the highest ever in Golden Bear program history. He resigned from Cal following that season after the university revealed that a female reporter had accused him of sexually harassing her, an allegation that Hufnagel has publicly denied.

 

Yanni Hufnagel now works as Managing Partner with Innovation Road in the Greater Los Angeles Area.

Find out more about Yanni Hufnagel:

http://www.tabletmag.com/jewish-news-and-politics/121719/harvard-basketballs-whiz-kid

 

 

 

Like Rick Smith, You Need a Thick Skin to Stay Profitable With Prison Services

Rick Smith is the CEO of Securus Technologies, a company that provides technology solutions to correctional facilities in the US. It was established in 1987 in Dallas, Texas. The company focuses on call management solutions, data management services, video monitoring of inmates, and other investigative solutions among others. Rick Smith was appointed to the CEO position in 2008. He is also a director of Integra Telecom. Additionally, Rick has previously served as the CEO and President of Eschelon Telecom. Read more about Rick on Bloomberg.com.

Rick Smith graduated from the State University of New York with an engineering degree. He then went on to the University of Rochester in New York where he attained a master’s degree in business. He has held various management positions in various telecommunications solutions companies. He is adept at business development and executive leadership. This has guaranteed the growth of Securus Technologies to become the leading provider of technology solutions.

At Securus Technologies, Rick Smith has been able to utilize cutting edge technology solutions to ensure better public safety. The company has become a top rated provider of inmate communication services and offender management systems in the country. He has been instrumental in strategic acquisitions of diverse technology providers to expand the company’s product portfolio and enhance its positioning.

Under Rick Smith’s stellar leadership, Securus Technologies continues its innovative trend with new products and services frequently coming up. Recently, its managed access solutions are gaining traction. Correctional facilities are lining up for a piece of the technology. The company’s latest product is dubbed wireless containment. It is designed to shut down contraband cellphones from connecting to mobile networks from within managed facilities.

Rick Smith is a resilient and award-winning CEO who has ensured the success of the company in spite of various challenges. As the chief executive officer of a successful private company, he is faced with the daunting challenge of balancing the needs of interested parties including the government, shareholders, correctional facilities and their staff, and inmates and their families. Rick Smith appreciates the impartial nature of his business position. However, he still has to contend with and diffuse pressure from the various stakeholders.

Rick Smith is passionate about technology solutions available to keep communities safer and positively affect the lives of people in jurisdictions that he operates in. He is helping the company set the pace for managed facilities to experience superior security that guarantees the safety of the facility personnel, hosted inmates and members of the public. According to Wikipedia, the company is also gaining traction in investigative services.

The technology platforms are providing key evidence and crucial records that are opening the doors to close pending cases and deter criminal temptations within facilities. Monitoring inmate communications is accelerating the resolution of criminal cases by law enforcement and enabling efficient delivery of justice.

During his free time, Rick Smith enjoys bow hunting and spending time with his family.

The Future of Inmate Communications with Securus

Securus is a leading provider in inmate communications, with over two-thousand six-hundred correction facilities served and employing nearly a thousand workers. They help prevent inmates from harming each other by monitoring their communications and solve the problems before they become violent. They are also able to track if staff members are corrupt and stop them before any violent crimes happen. Their constant monitoring has also caught people selling prescription drugs to inmates, suspicious transactions in between inmates and the outside world, and talk of past crimes being committed. Together, with the help of the correctional facilities the technologies used by Securus help make these facilities safer.

 

The investigation tools that Securus provide are instrumental in solving a wide range of cases that involve inmate exchanging information over the phone. With the help of Securus LBS software they and the sheriff’s department have recovered millions of dollars in lost or stolen assets. Without this software the job would not be so easy. With a feature known as covert alert Securus has helped bring in suspects from across the United States for various crimes. Securus systems also help keep dangerous illegal contraband outside of the prison, making it a safer place for inmates.

 

Sawyer Howitt: Still Shining

In today’s’ society, it remains a rarity to find someone like Sawyer Howitt. Not only does Sawyer know how to lead, he is also a senior in high school. At such a young age, Sawyer Howitt has already accomplished what would take most people a lifetime to achieve. Moreover, Sawyer stands proud as the project manager for Meriwether Group. What makes Sawyer stand out from his peers includes his prolific work ethic. When not in his office, Sawyer Howitt remains hard at work in school and getting ready for college. In addition, Sawyer remains a talented athlete. Moreover, his racquetball abilities remain nothing short of noteworthy. In fact, it should not come as a surprise if he ends up playing the sport professionally.

Follow Sawyer Howitt on Twitter >>

Upon graduating high school, Sawyer plans on going to Columbia University to obtain a degree in Entrepreneurial Finance. Furthermore, being great runs in Sawyer Howitt’s family. In fact, his father founded the Meriwether Group. Although Sawyer remains multi-faceted when it comes to his job description, he manages numerous operations and creates spreadsheets for his company. In addition, Sawyer remains an asset to his community. During his spare time, Sawyer speaks to at-risk members of his community. Moreover, he leads by example. With such an impressive resume, it remains easy for Sawyer to speak to his peers. As a result, numerous people have changed their lives for the better. Furthermore, he remains a proud supporter of women’s rights. Regardless of his position, Sawyer remains destined to shine.

Related:  https://soundcloud.com/sawyerhowitt

 

 

Being An Entrepreneur Allows Marc Sparks To Get a Better Grasp of Their Purpose

When people work as employees, they tend to lose sight of the purpose that the company has. As a result, they tend to go through the motions and wind up being on the verge of losing their jobs. This is one of the reasons that some people turn to working for themselves. There are actually plenty of driving factors that could cause people to become entrepreneurs. Among the driving factors that they have to face is availability of jobs. One thing that could drive someone to look for work is the desperation of being at the mercy of life.

 

However, when it comes to being an entrepreneur, one of the most important things that people gain is a better sense of purpose that they get from working for themselves. For one thing, people like Marc Sparks actually see what they are doing. Marc Sparks has the vision of what he wants to do for people. Among the people he wants to do things for is entrepreneurs. He understands the challenges that entrepreneurs can face when they are trying to build their lives and get their businesses going. Given that he has gone before them and made the journey. He wants to help them learn what can and can’t be done as an entrepreneur.

 

Marc Sparks is also a philanthropist who gets involved with plenty of organizations so that they will be able to take care of their philanthropic goals. For one thing, this is one of the reasons that Marc Sparks has started his own business. He has seen the type of benefits that he can get from working for himself. For one thing, he can make tons of money that he can put forth to his goals as well as his philanthropic activities. People are more likely to be passionate when they are working for themselves.

 

Sam Boraie Redefines New Jersey Property Market

Boraie Development is a productive real estate company in New Jersey. The company offers focusing on all areas of the property market. It is well known for working with prominent financiers in the industry, well sought after architects as well as reputable contractors who ensure that projects are completed within set timeframes. The firm specialized in real estate projects, property management as well as marketing and selling of real estate properties.

The company under the vice chair Sam Boraie has been known to deliver high-end projects over the years. It uses its reliability and funds to ensure that all customer needs are met. It has over forty years’ experience in this industry, which makes it one of the most sought after real estate companies in New Jersey. This explains how they have been able to attract clients, residents and financial partners.

Property management is an integral part of the company and something that Sam Boraie is passionate about. This is the service that helps create value for the products that the company invests in. the company has experts in place to managed the properties effectively. The management services include customer care, overall maintenance, accounting and administration, marketing and finally leasing. With proper management, any property is able to achieve its maximum value, which is something that Boraie knows too well.

According to PR Newswire, Boraie is currently handling some impressive projects. These projects are believed to transform New Jersey’s skylines upon completion. One of the most impressive projects being undertaken is the Aspire, which is an expected high-end rental tower in New Brunswick. The project’s main target is the city’s increasing population. It’s strategically located making it convenient for most people especially now that it is near all leisure facilities and transport.

Sam Boraie is the vice president of the company and is reputed for being one of the most visionary real estate executives. He has been a significant influence in the real estate of Brunswick for the past twenty years. Apart from developing excellent projects, he has a one of a kind marketing skill that make their projects sell. Apart from his real estate ventures, he also takes part in philanthropic activities. He is in the board of several nonprofit organizations including Elijah’s promise, which is an organization that empowers the vulnerable people in society by giving them food. For more info visit his Crunchbase profile.

See more: https://www.statetheatrenj.org/board-of-trustees

You can visit his Bloomberg for more details.

CTRMA Director Mike Heiligenstein Discusses Desperation of TX Infrastructure

Recently, the well known head of the CTRMA (the Central Texas Regional Mobility Authority), Mike Heiligenstein participated in a large scale transportation forum. The forum was constructed as a Q & A with the first question for the former Round Rock City council member and county commissioner being largely confined to the future fate of toll roads in Texas at large.

More specifically, the questioner notes that State Highway 130 has been through a two fold credit downsizing due to low traffic and wonders why so few Texans are driving on 130?

Mike Heiligenstein notes that the case of state highway 130 is a very peculiar one and that the first and main thing to understand is that the situation is nearly insurmountable within the expected timeframes (usually somewhere in the ballpark of 20 years or so).

The reason for this is that interstate 35 runs through geographically vexing areas such as the Colorado River which makes building extra lanes a utter impossibility. Coupled with the geographic challenges is the human element – very, very few cities wish to allow large lanes (whether vertically or horizontally) to be built in or through their districts. Learn more about Mike Heiligenstein: http://www.mobilityauthority.com/about/

Last, but certainly not least, the vast majority of traffic which many of the major areas in Texas, such as Austin and San Antonio, receive is local or regional traffic, not out of state. What this means is that even if new and more versatile lanes were built there still would not be much improvement due to the fact that the behavioral patterns of the drivers would still be the same.

What really needs to change, according to Mr. Heiligenstein is, not just the modality of the roads nor the lane capacity but also the travel behavior itself which can be modified through certain built in incentives.